The last time Gamestar Entertainment achieved success through a low-price strategy.
But this time, Gamestar Entertainment didn't choose that route. Many people believe that Gamestar Entertainment has become arrogant, no longer caring about the players' feelings.
However, some people have carefully studied the cost of Gamestar Entertainment's new gaming console. After their calculations, it seems that the cost is about the same as the announced price, which means Gamestar Entertainment hasn't made a profit on the new console and is, as usual, relying on its game software to guarantee its profits.
In an economic news interview program, people specifically discussed Gamestar Entertainment's decision.
The host, full of curiosity, asked: "Why does Gamestar Entertainment's console have a higher manufacturing cost than Sury Electronics? Sury Electronics has a lower-priced console."
The interviewee, apparently an expert in electronic engineering, clearly had more authority in this area.
He cleared his throat and said, "There are several reasons. Firstly, the graphics performance of Gamestar Entertainment's new console seems to be slightly better than Sury Electronics's. They must have used higher-priced chips. Secondly, Gamestar Entertainment has made sure to fulfill their promise to always take care of all players, meaning even old games can run smoothly on their new console. This inevitably adds some cost."
"I see. So, if they cut those old games, the cost could be reduced?"
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The expert nodded. "Yes, the cost could be reduced to some extent, but it still wouldn't reach Sury Electronics's price. Sury Electronics is selling their console at a loss, and they've very decisively abandoned compatibility with older games, which has also reduced the cost of their console. Gamestar Entertainment is ultimately a single-game company, and they can't match the scale of Sury Electronics in terms of money. The fact that they're still able to sell the console at cost price is already remarkable."
The host realized, "So, it sounds like Gamestar Entertainment is really putting in a lot of effort. But there seems to be a lot of criticism of Gamestar Entertainment online."
"Of course," the expert shrugged. "While Gamestar Entertainment's console shows great sincerity, the current online public opinion doesn't favor them, so their failure seems inevitable."
"Is it all because of the price?"
The expert smiled slightly. "Well, that's part of it, but there's more that can't be discussed openly. Ultimately, Gamestar Entertainment is currently at odds with all players, and we'll just have to wait and see if they have any countermeasures."
Click.
The TV was turned off, and Takayuki remained calm.
Only he knew what players truly wanted the most.
That was excellent games.
When the games on the console reach a certain level of quality, any problem can be easily resolved.
The main reason Sury Electronics and other companies failed after raising their prices was because they didn't have the strong games to back up the price increase.
Even their flagship game, Solar Knight, was only a somewhat outstanding title.
But on Takayuki's side, every game is brilliant.
However, it seemed that public opinion on the internet was indeed very unfavorable to him.
Competitors and former competitors all wanted to push him down to the depths.
Because his presence was not only affecting the video game industry, but also every other entertainment-related industry.
His current position was comparable to the peak period of Nintendo in the past.
At that time, even Apple had to step back. When Steve Jobs was asked who his biggest competitor in the 1990s was, he immediately answered, "Nintendo."
Now, Takayuki was the same. His appearance had caused many people to overlook other entertainment platforms.
He could be said to have delayed the rise of the mobile internet for many years.
But, by himself, he ultimately couldn't change the overall trend. The mobile internet was gradually becoming uncontrollable.
Takayuki had made so many games and launched a new console, partly preparing for the future mobile internet era.
The confusion he once had was cleared up by his subordinates, who helped him realize that he had no need to worry too much. With the foresight of a time traveler, if he couldn't even compete with a tech company, that would be a failure.
He then told his employees not to pay attention to the current online and media opinions, but to focus on making games.
At the same time, he focused his attention on Super Mario Galaxy.
This was a top-tier game.
It was a game that, no matter how many years passed, would always remain in the top ten in rankings.
Later, Super Mario Odyssey also became another remarkable success.
Mario's greatest feature was taking a simple mechanic—'jumping'—and creating countless variations with it.
In Super Mario Galaxy, they took jumping to the next level, making people realize that even something as simple as jumping could be so multifaceted.
When Takayuki first experienced Super Mario Galaxy, he was also shocked by the gameplay.
When he explained the development philosophy of Super Mario Galaxy to his team and supervised them during its creation, the team felt like they were continuously breaking records, constantly pushing the boundaries of jumping mechanics, always innovating.
This time, Super Mario Galaxy was almost entirely supervised by Takayuki, and development went smoothly. By the time the game was nearly finished, there were still three to four months until the console's release—this was a new record for the shortest development cycle for a top-tier game, under a year.
If it were other companies, they'd still be in the exploratory phase at this point.
This made the employees' admiration for Takayuki grow stronger.
Takayuki then focused on the development progress of other games, providing key guidance when necessary, ensuring the teams understood how to move forward.
Every time Takayuki gave a small reminder, the team would avoid many detours, and the development process would improve significantly.
By the end of 2005, as the release date approached, all ten planned games were completed.
With these ten top-tier games as a guarantee, the GSX console, like a weapon loaded with powerful ammunition, would easily obliterate any competitor once it pulled the trigger.